Area Insights
Therapy practice market data for Arizona 85308
ZIP 85308 in Arizona scores 57 out of 100 (Moderate Opportunity) for starting or growing a therapy practice. The area has 65,095 residents, 92% of them insured, and 311 registered therapists. Medicare pays $160.45 for a 60-minute therapy session here.
Opportunity score
57/100
Population
65,095
Median income
$95,247
Insured residents
91.7%
Therapists
311
Therapists per 10K
47.8
Medicare 90837
$160.45
HPSA status
Possible
The Practice Opportunity Score weighs market demand, provider supply, Medicare reimbursement, and shortage-area incentives. It assumes a Master's-level credential; adjust the credential in the interactive report.
Who insures the people in 85308?
Of 65,095 residents in 85308, 50.6% hold employer-based coverage, 9.6% are covered by Medicaid, 13.3% by Medicare, 7.7% buy marketplace plans, and 8.3% are uninsured. Payer mix decides what a practice actually collects, so credential where the coverage is.
| Employer-based | 50.6% |
| Medicaid | 9.6% |
| Medicare | 13.3% |
| Marketplace | 7.7% |
| Uninsured | 8.3% |
How many therapists already practice in 85308?
The National Plan and Provider Enumeration System (NPPES) lists 370 behavioral health providers in 85308: 311 therapists, 43 psychologists, and 16 psychiatrists. That is 47.8 therapists per 10,000 residents, which reads as saturated supply for a market this size.
What does Medicare pay for therapy in 85308?
Medicare's Physician Fee Schedule for the ARIZONA locality pays $160.45 for a 60-minute psychotherapy session (CPT code 90837), $109.39 for a 45-minute session (90834), and $166.47 for an initial diagnostic evaluation (90791).
| CPT code | Session type | Medicare rate |
|---|---|---|
| 90791 | Initial diagnostic evaluation | $166.47 |
| 90834 | 45-minute psychotherapy | $109.39 |
| 90837 | 60-minute psychotherapy | $160.45 |
| 90847 | Family therapy (patient present) | $105.61 |
| 90853 | Group psychotherapy | $29.16 |
Is 85308 a federal shortage area?
A Health Professional Shortage Area (HPSA) is a federal designation for areas with too few mental health providers. Practicing in one can qualify clinicians for a 10% Medicare bonus and loan repayment programs. A county-level designation exists in this county, but local provider density makes qualification at addresses in 85308 unlikely. Verify with HRSA if the incentives matter to your plan.
Nearby ZIPs that score higher
Go deeper on 85308
The interactive report adds carrier rankings, demographics, credential-adjusted rates, and a playbook for this market. And if the market looks good, Aria runs eligibility checks and billing follow-up for practices like the ones serving 85308.
Sources: U.S. Census Bureau American Community Survey (ACS) 2024 5-year estimates, the National Plan and Provider Enumeration System (NPPES) provider registry, Health Resources and Services Administration (HRSA) shortage designations, and the Centers for Medicare and Medicaid Services (CMS) Physician Fee Schedule. Last refreshed 2026-02-15T00:34:41.378Z.